We roll out the red carpet and businesses step out of the shops onto the street to showcase their products. 

Each catwalk lasts approximately 30 minutes and is accompanied by Mademoiselle Carousel. Our fantastic DJ will both introduce the participants on the red carpet but will also act as a host for Malmö City's competitions that will take place during the day. More information about the competition will be available on site. But there is a chance to win great prizes from several businesses from all over the city.