Core values
Variety
Malmö City's offer is like the best of sweet bags, a pleasurable mix that has something for everyone. There are shops, squares, restaurants, pedestrianised streets, parks and culture. There are small, unique shops as well as large city centres. There are antiques and second hand, there are exciting new designs. We hold on to traditions, but are also innovative. Malmö City surprises with its range; who knows what's around the corner?
Atmosphere
The atmosphere in Malmö City is unique, it is genuine, safe, vibrant and curious. You can spend a couple of hours or a whole day here. You can just be here. At the same time, there is a drive and a spirit of progress. It's a place to be inspired, find gems and enjoy everyday luxury. The atmosphere is the very soul of Malmö City - it's always cosy to walk around town!
Hosting
Malmö City can do a lot, and wants more. We want to be the best at everything that is close to our heart: service, comfort, sustainability and quality. Our city centre is a simmering cauldron of events and there are constantly different encounters going on: people meet people, travellers meet bus drivers. Coffee meets cake, buyers meet sellers. In all these encounters, Malmö City needs to be engaged and give a piece of itself. This makes it a place you want to be part of and return to. See you in town!